A Statement from Our Executive

At Rainbow Radio Wales, we are proud to announce the beginning of a bold new era for our station, defined by innovation, consistency, and listener-first thinking. As part of this evolution, we are introducing new brand standards and updated branding guidelines that reflect our growth, identity, and dedication to the communities we serve.

Our new brand standards will shape every aspect of Rainbow Radio Wales, from how our shows sound and feel to how our content is presented across digital platforms. Every programme, from our flagship shows to our community features, will follow a refined presentation style focused on clear communication, positive energy, and authentic Welsh creativity.

We are also implementing a unified station identity, including refreshed imaging, a consistent tone of voice, and modern on-air production elements. Our branding guidelines will ensure that our logo, colour palette, typography, and promotional materials remain cohesive and instantly recognisable wherever Rainbow Radio Wales is seen or heard.

As part of our mission to make listening easier and more enjoyable, we are expanding access to more platforms than ever before. Listeners can now enjoy Rainbow Radio Wales on smart speakers, mobile apps, connected cars, and a growing number of third-party radio directories. This expansion ensures that our content is always within reach, whether you are at home, at work, or on the go.

Above all, we are prioritising listener quality and experience. Our focus is to deliver seamless streaming, clearer sound, and a smoother interface across all our digital channels, ensuring that every listener enjoys the very best of what Rainbow Radio Wales has to offer.

This transformation represents more than just a rebrand. It is a renewed promise to deliver professionalism, creativity, and community connection at every level of our station.

Thank you for joining us as we continue to shape the future of Welsh broadcasting. Together, we are Rainbow Radio Wales.

Rhys Jones
Chief Executive Officer
Rainbow Radio Wales